NIKA

The NIKA Chronicle

Chapter III · 2022

Nika Maison

Where it began

Brand · Art Direction · Retail

A quiet-luxury décor brand — my first attempt at building a world. It never scaled, and it is where my entire visual language came from. It was also where I started learning everything about e-commerce, from product pages to fulfilment.

Nika Maison

The report

What it is

A small décor brand built around atmosphere — identity, photography and art direction for a quiet, warm home world.

My role

Brand identity, art direction, photography, copy, online store

Tools & platforms

Shopify, Lightroom, Photoshop, Canva, Instagram

What I learned

How to build a visual language and hold it. Also that a beautiful brand still needs numbers underneath it to keep going.

Nika Maison — 10 frames

Swipe →

Nika Maison — framed collage poster in a calm interior
01 / 10
Nika Maison — poster series along a warm neutral hallway
02 / 10
Nika Maison — holding two framed prints on the sofa
03 / 10
Nika Maison — laying a print on a wooden table
04 / 10
Nika Maison — browsing the collection at home
05 / 10
Nika Maison — linen bedding with morning coffee
06 / 10
Nika Maison — soft ivory loungewear detail
07 / 10
Nika Maison — slow bath ritual with book and candle
08 / 10
Nika Maison — knitwear and an iced coffee in soft light
09 / 10
Nika Maison — Solo Body case in golden morning light
10 / 10

Next chapter

Moody by Nika